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Collection Books
https://www.nourison.com/nourison-collection-volume-1-2025
As a designer for Nourison's collection books, I contributed to end-to-end design and production of one of three annual publications. Each book spans 160-260 pages and features our latest rug collections, including all relevant information and imagery. I collaborated closely with the Art Director of Marketing and a team of two designers to ensure the entire process runs efficiently from start to finish.
Below is an outline of how I managed the process:
Collaborate with the Art Director to develop layout systems that aligned with the brand standards and marketing goals.
Designed multi-page spreads, balancing product photography, typography, and negative space for clarity and impact.
Select and curated images that showcase the beauty and craftsmanship of our rugs, making sure they truly reflect the vibe of each collection.
Implemented revisions in collaboration with other designers on the team, Art Director, VP of Marketing, and import team, ensuring all feedback was incorporated while maintaining design consistency.
Cross-check all information in the books by reviewing it multiple times with different team members to ensure all the details are accurate and nothing is missed.
Coordinated with printers and prepared press-ready files, ensuring precise color, typography, and layout consistency.
Supported both print and digital editions, including QR code integration for online product access.
